Brand and Demand Survey

My partners at Stein Rogan + Partners have launched a much-needed research survey into the relationship between brand and demand. I strongly encourage all of my B2B marketer friends and family to click the link below and share your knowledge - and get back more from the crowd in return. Here's the gist:

Stein Rogan + Partners Research is very excited to invite you to participate in a groundbreaking survey among top B2B marketers and agencies. The survey is designed to quantify how and to what extent brand building impacts demand creation - and vice versa.

Understanding the value of brand strength/momentum as a demand driver - and finding the right balance in terms of brand/demand initiatives and investment - are imperatives for every marketer. This survey will provide new and actionable insights in these regards.

The survey will take approximately 15 minutes to complete. All of your responses will be kept strictly confidential and will only be used for research purposes. 

In exchange for your valuable time, you will receive a copy of the final survey findings as soon as they are completed. You will also be entered into a drawing for one of five $50 American Express Gift Cards. Simply complete the entire survey and enter your email address where requested. 

Click this link to begin: Brand and Demand Survey 

Thank you in advance for your thoughtful input.